Digital Humanities Initiative

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FW: Social Media Producer Job

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    Job opportunity:

    Work with Democracy Now! Social Media Producer

    Democracy Now! seeks a creative and driven social media maven with a strong
    news background and analytics orientation to lead our online engagement
    efforts. This person will be responsible for the strategy and
    implementation of social distribution for Democracy Now! on a daily basis.
    She/he will tailor and supplement daily news and breaking news content for
    distribution on established and emerging social and digital platforms, be
    knowledgeable and up-to-date about new strategies and digital innovations
    in online news distribution, thrive in a fast-paced deadline-driven daily
    news environment, and be passionate about expanding the audience for
    Democracy Now!’s news content and supporting its non-commercial,
    independent news mission.

    The workday begins at 7:00am ET, to coincide with the live daily TV & radio
    newscast at 8:00am ET.

    – Lead development and implementation of Democracy Now!’s social strategy
    – Use social platforms to attract new audience and increase engagement
    and loyalty
    – Tailor and supplement news content for social distribution
    – Monitor social media, trending news items and analytics to identify
    and maximize viral opportunities
    – Develop and maintain standards and best practices for social publishing
    – Leverage social platforms to promote special programming, events and
    fundraising campaigns
    – Identify and refine effective publishing strategies through content
    testing, research, and monitoring of current and emerging practices and
    – Coordinate with guests and organizations featured on the program to
    promote their appearances on social platforms
    – Identify strategic opportunities for community outreach to enhance
    news content and increase engagement and loyalty
    – Recruit, supervise and mentor interns
    – Engage in strategic online outreach to influencers, publishers,
    journalists and organizations to promote news content
    – Provide monthly benchmark reports on social audience and engagement


    – 3-5 years experience with proven results in social media and digital
    – Deep knowledge of core social channels including Facebook, Twitter,
    YouTube, SoundCloud, Tumblr, Instagram, StumbleUpon, Google+, Reddit and
    – Experience managing social presence and strategy for comparable news
    outlet preferred
    – Passion for news and commitment to the mission of Democracy Now!
    – Strong copywriting and editing skills, detail oriented, and can meet
    daily deadlines
    – Experience with CMS publishing, analytics platforms, A/B testing
    – Creative, flexible and comfortable with the pressures of a live news
    – SEO and content strategy experience a plus
    – Video/audio/image editing, knowledge of HTML and SEO and content
    strategy experience a plus

    This full-time New York City-based position with compensation based upon
    experience with a generous benefits package. Democracy Now! is an Equal
    Opportunity Employer.
    To Apply

    Submit the following to
    the subject line “Social Media Producer” before 5 pm ET on April 20, 2015.
    No phone calls.

    – A complete chronological resume, including dates of employment
    – The names and contact information for two references
    – A cover letter that addresses the following points
    1. Why are you a good fit for this position?
    2. Describe a successful social media initiative that you’ve lead.
    3. How did you discover Democracy Now!?
    4. Where did you hear about this position?

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